MTN Uganda has Monday September 12,2022 been unveiled as the sole title sponsor of Uganda’s inaugural edition of Afropalooza festival happening from the 8th-9th of October 2022.
Hosted by Talent Africa Group, the festival which will be held at Lugogo Cricket Oval, will see MTN sell discounted early bird tickets on its MoMo pay platform.
Afropalooza will be a mega celebration of Uganda’s 60 years of Independence and will bring together thousands of Ugandans and tourists from all over the world to Kampala for an epic weekend of arts, culture, food, dance, music, and entertainment.
The event will also showcase more than 60 Ugandan entertainers including bands, artists, DJs, comedians, dance troupes, fashion designers, painters, and much more.
The inaugural edition of Afropalooza will feature a carnival-styled celebration around the theme “#UgandaAt60” which includes the Pearl Of Africa Marketplace for arts and crafts, the Taste of Uganda Food Village, a projection mapping showcase, and the most spectacular display of fireworks ever witnessed in Uganda and interested vendors are called to register for these experiences.
While addressing journalists at Sheraton hotel Monday morning, Somdev Sen, the Chief Marketing Officer at MTN Uganda said that, “Afropalooza is more than just a music experience and with MTN on board, we’ll work with Talent Africa to grow an annual national flagship event that showcases everything that Uganda is about.”
Sen called on key players involved in the music business to focus on promoting Ugandan music to the world while accepting music from the world.
Aly Alibhai, Talent Africa Group boss cited why the platform will be of great value to the Country as it will surely showcase Uganda as a leading nightlife and entertainment destination in Africa.
“Afropalooza will showcase Uganda as the leading nightlife and entertainment destination in Africa through music, art, fashion, culinary experience, 3D mappings and a lot more.”
The festival according to the organizers, will be an annual event aimed at bringing the world together to celebrate Uganda while benefitting the entire tourism ecosystem through transportation, culinary experiences, Arts, Accommodation, and nightlife.
In line with other mega continental festivals like Afronation, Coachela, Nyege Nyege, Winterlude, Coachela and Glastonbury festival, several businesses will benefit from festival dwellers who travel from around the world to Kampala on a hunt for a unique festival experience.
Jameson’s Regional Commercial Manager Adewole Tokan-Lawal stated that “As Jameson, we take pride in our motto, “Créateurs de Convivialité” (friendliness in human interactions) and we want to be at the heart of events that promote togetherness.”
Afropalooza is organized by MTN Uganda and Talent Africa in partnership with Jameson, Nile Special, New Vision, NBS, Sheraton, Mighty Rides, Stanbic Bank, Ministry of Tourism, Wildlife & Antiquities.
